Recruiting the best agents and partners, motivating them with effective partner programs, keeping them focused on high quality revenue all while maximizing partner loyalty makes for some pretty heavy lifting on your part.

Phone+ magazine recently surveyed the US agent and partner community to better understand what they are looking for in partner programs with their carriers and master agents.

Whether you are considering rolling out your first agent program, looking to recruit new VARs from other markets, improve relations with your current partners (or just get them to focus on revenue), this is a must download!

This eBook includes additional editorial content to help you ensure you and your partners are both getting the most out of your channel programs

• An editorial from the Phone+ “Channel Coach” Bill Taylor on how to critique your own partner program and ensure it’s up to par.
• Transcripts from the ‘Driving Channel Performance” Roundtable, held during the recent Channels Partners Conference & Expo.